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Through the first couple years of his NBA career, Aleksej Pokuševski (known as Poku), of the Oklahoma City Thunder, became known for his fanny-pack-centric fits. He came to my team at Shop Good to help him create a signature line of fanny packs. We worked closely with Aleksej to design a collection of packs which fit his fun, quirky personality. We ultimately produced 2 Poku Packs which are for sale at shopgoodokc.com. My team and I designed these bags from scratch, oversaw all aspects of production, created all of the marketing materials and content, and I got to challenge Aleksej to a game of 1 on 1 (I did NOT win).